Category: Blog

The Fundamental Objective of Every Business is to convert a stranger into a brand advocate. Break this down into its elements and deliver for your business....

So, it seems Nike is getting in on the ‘As A Service’ act with its Nike Adventure Club trainers for kids program. Which begs the question, are there any products or services that cannot be sold through an ‘As A Service’...

How to Harvest new ideas Identify the winning idea Refine the chosen idea Propose the idea to others Innovation is a common conversation in a lot of organizations, a buzz word that is added to many a presentation, business report or...

A suitable market and a sales & marketing strategy, the 2 key elements in Factor 2. Whilst intrinsically linked they require different skills, choices, and approaches. Establishing a suitable market should be based on research, a lot of research…. get it...

Company culture is not something new business leaders consider, particularly in the early phases of a career or within a startup. It is becoming more and more prevalent with the changing of cultures in our lives, more readily available subject matter...

Are you looking to improve your business process, build a new product, save cost or understand customers product requirements? Then business process mapping is an essential tool to do this...

Workshop meeting equipment recommendations for anyone facilitating a workshop particularly if it includes any form of process mapping. Have you been tasked with running a workshop? Need to facilitate a discovery session? The key to running a workshop is to have...

Build solid REVENUE channels Optimize COSTS One of the best ways to think through a problem is the use of the 7 key questions, Who, What, Where, When, Why, How and How much and when it comes to revenue generation these...

Running/leading/partaking in a digital transformation project? Have a digital product idea you are looking to make a reality? Read on about the 6-factor approach designed specifically to support you with the pre-work, execution and ultimately the success of your digital projects...

Considering the onset of IoT, the Internet of Things, the answer is a resounding yes! With its proliferation well and truly progressing, 50 billion devices by 2020 all connected together, IoT enables limiting customers purchasing choice and control under the guise...